Yannick Koger

As the Director of Marketing Analytics for HAVI, Yannick Koger is responsible for leading an analytics consulting group primarily focused on solving business problems for both restaurants and marketers alike. His team practically applies advanced analytics techniques to provide actionable business recommendations to clients. Prior to joining HAVI, Yannick spent approximately 6 years as an analytics consultant for IRI, a CPG market research company, where he primarily focused on business performance tracking, marketing analytics, and price optimization. Following IRI, he spent 3 years as a digital marketing consultant for Infinitive. His primary responsibilities were customer data systems integration, developing data-driven marketing strategies, and consulting on marketing technology systems. Yannick has a Bachelor of Science in Marketing and Neuroscience from The College of William and Mary in Williamsburg, VA.